API - Inbound


Zurvey.io's Inbound API provides a continuous connection with your existing system.
This replaces the manual export and upload processes, because when you get any data, you can send it from your system straight to Zurvey.io to insert a new record for your dataset.

Learn more about the API in the documentation.

API - Outbound


Zurvey.io's Outbound API provides a continuous connection with your existing system.
You can request detailed summary of your datasets or their records. Fetch data any time you need and get updated on request.

Learn more about the API in the documentation.


Integration guide

The data is connected through Web Data Connector.

1. Data can be funnelled to Tableau from all types of datasets. The integration is accessible through the dataset element from the home screen.

2. Clicking on Tableau option, the system visualizes the Tableau Export popup, which contains all credentials, which are needed to funnel the data to Tableau.

3. As a next step user should open, Tableau desktop and click on Connect menu → Connect to a Server → More.
Here with the Dataset ID and Token, the data can be connected to Tableau through the web server.

4. After the connection has been created, Tableau loads the data for a few seconds, until the Entities and Records table become visible on the left.
There is an automatically created table, called Joined Records and Entities. It is joined based on standard connection by Tableau, but this method often results imperfect data. Text units are multiplied based on how many Entities they have.
Instead of using this table we suggest to drag Entities and Records tables to the middle and join them based on the Record ID.

5. After the Tables are joined, you can start to build your dashboard


Power BI

Step by step guide to visualize Zurvey data in Power BI

1. Connect the dataset

When the feature is activated, a Power BI option will become visible by every datasets and surveys in the client’s group.
After clicking on the Power BI export, we provide all the necessary informations for the integration in a pop up.

• Storage account
• Access Token
• Name of the table


2. Get data from table storage

2.1 - File → Get data → Get data to get started → Azure → Azure Table Storage
2.2 - Give the name of Storage account
2.3 - Give access token2.4 - Select file → Transform data

3. Transform data in Power Query

3.1 - Removing open ended questions
Every open ended question composed of three different columns

q_1                  answer of the specific question
q_1_entities         recognized entitites
q_1_opinion_index    sentiment score


Open ended questions can be added to the dashboard separately, because of the data enrichment (entities, sentiment score), otherwise the data structure can be damaged.
Later we should add these questions to the dashboard as a separate data source.
3.2 - Add open ended question to the dashboard
Only the open ended questions should be expanded.
All columns wich has JSON format should be transformed to text. You should click on Transform → Parse → JSON.

3.3 - Load data into the dashboard
After you expand these columns as well you can load data into the dashboard with Close and apply button

3.4 - Visualize data
With the help of custom visualizations you can create word clouds, graphs based on the most mentioned entitites.


Implementation Guide


Atlassian’s issue and project tracking software Jira gives the opportunity to automate its processes. This is where the smart client satisfaction management tool Zurvey.io comes in. One way to embrace the advantages of these two softwares is to automate the follow-up procedure of closing tickets. In this guide we are describing the necessary steps to implement Zurvey.io into Jira.


Ticket example: automated email sending after closing bug ticket


Path: Settings System Automation Automation rules


Steps to implement Zurvey.io automation in Jira


  1. 1. Create automation rule

  1. 2. Add event

  1. 3. Set up email parameter

You can add parameters to the email body or subject - for example the creator or owner of the ticket.

  1. 4. Embedded survey

Survey questions (scale and rating types) created with Zurvey.io can be embedded into the email body using a HTML code snippet. The questionnaire and the embedded part is customizable. The code can be found in the Zurvey.io profile or can be provided by the Zurvey.io team on request.

  1. 5. Add survey parameters

To be able to match responses to ticket numbers and owners, Zurvey.io adds unique URL parameters to the surveys. These parameters can be inserted into the HTML code, enabling filtering for them in exports or on the dashboards.

Now your Jira and Zurvey.io implementation is complete.

Download the PDF version of the documentation.

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